Digital marketing blog

From backlinks to keyword tools and site crawlers - our guide to the best free SEO tools will have to save a fortune, boost SEO performance and win traffic.

Boost customer loyalty to increase customer retention and spend. Six easy steps your business can take to engage customers and keep them coming back.

Submerge is proud to announce it has joined the Content Marketing Association - the industry association for marketing, publishing, advertising and social agencies.

Learn how pull marketing can attract and engage customers, building brand trust and customer loyalty for the long-term success of your business.

Brand trust is vital to the health and bottom line of a business. Here are five essential steps every business should take boost customer trust in a brand.

Five content marketing techniques that publishers have mastered - and that every brand should adopt to improve content marketing performance.

Six reasons why content marketing works for businesses - from building brand trust to using content marketing to lower paid-for marketing spend.

Brands are risk adverse. Ads are boring. Creativity and creative marketing is losing out to marketing data according to advertising legend Sir John Hegarty.

Social media engagement pays dividends. Learn how to improve social media engagement with 7 tips on getting customers to post, follow, like and share more.

Get ahead of GDPR. Essential content marketing strategies all businesses should use to win and retain more customers in a GDPR world.

A content calendar is an essential tool for marketing teams. Learn how to create an editorial calendar for your content marketing activities.

If your company blog is looking a little unloved and in need of a makeover, here are five ways to keep your company blog fresh.